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January 27, 2009


insurance sales

In the past three months I have seen many agents retention rates dramatically decrease as clients are cutting corners an tightening their belts, allthough the numbers of price buyers for short term products has dramatically risen. There are just not as many value based buyers out there right now, and these used to be the longest term customers.

Chris MacPherson

This is becoming the rule rather than the exception unfortunately. Insurance brokers/agents, in their downward spiral to secure clients push price more than anything. We've become a commodity, now more than ever. I'm afraid the term "professional" will become obsolete in our business.

Business Protection man

Yet more bad news for 2009 but if you can get through this year with all business relationships intact then the future will look very good.


The economy has impacted everyone in one way or another. In times like these Agents need to keep on top of it for our customers and do what we need to do to continue being seen as the best option for our clients needs.

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