Can the content of a website increase the professional liability exposure of a professional, such as an accountant or attorney? A recent article, Avoiding Website Claims that Increase Malpractice Risk (see here), is written for accountants but is good advice for all types of professionals.
When the language used to describe the firm, its staff, and its services does not match up with the firm's actual expertise or experience, the defense of a potential professional liability claim may be compromised.
The article recommends avoiding content that:
- Exaggerates the firm's experience
- Employs absolute terms
- Includes overly broad statements
- Imply influence over the client’s success
Professional liability claims can be difficult enough, so anything that can be done to reduce exposure, and the price of E&O Insurance (also called Errors & Omissions Insurance or Professional Liability Insurance), is helpful.
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